Movement : Positive branding
Movement : Positive is a public movement campaign to encourage physicality and play in public spaces. The branding is simple, modern, clean and geometrical. It is also moveable and contextual to placement. The arcs, O’s and +’s are used as moveable design elements for promotional materials. Movement : Positive was founded by two pole performers/acrobats to encourage movement awareness and acceptance for all types of movement in public spaces.